As Google's search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here's why. For years, the SEO community has been obsessed with keyword…
IndexNow is an evolutionary indexing protocol that can radically change the way content is indexed by all search engines. Microsoft announced IndexNow, a major evolution in how all search engines…
Learn why SEO-friendly WordPress themes are important for search rankings, see how to choose one, and discover the 5 best themes for SEO. Your WordPress theme encapsulates your brand’s aura…
This year, the need for SEO rose to an all-time high. As consumers shifted en masse to online, even the most traditional business realized that they need to accelerate the shift to…
New Google Advanced SEO support page shows how to use search operators for identifying errors and making improvements. Google published an Advanced SEO Help page about using Google search operators…
Learn the benefits of highly targeted search terms packed with intent. Here's how to find long-tail keywords and use them to your advantage. Standalone broad keyword strategies belong to the…
Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. Google originally intended to pack more into…
Driving organic traffic to your site but not seeing enough conversions? Learn how user intent can help you drive more qualified leads. To drive conversions, you need to know what…
An attractive storefront on a heavily-traveled street used to be the enough to build a loyal customer base. These days, people walking down the street are too busy looking at…
Every week this year I’ve been talking 1-on-1 with business owners, marketing managers, and marketing consultants about their SEO strategy. My key takeaway? There is still a lot of confusion…
