January 18, 2022
Abishek GM

How to Create an Apple Touch Icon for your Responsive Website

When a user bookmarks or adds your website to their home screen on an iOS touch screen device an Apple Touch Icon is used. If you do not have an...

January 10, 2022
Abishek GM

How to add Custom Fields to a Custom Post Type using the Advanced Custom Fields (ACF) WordPress Plugin

You may already know how to add the ACF custom options pages to the WordPress dashboard so now we are going to teach you how to take them a step...

January 5, 2022
Abishek GM

How to properly embed an Instagram image or video on a WordPress site

Instagram’s popularity has been growing steadily since it first debuted back in 2010 which only means that more and more Instagram posts are being embedded around the web every year....

December 17, 2021
Abishek GM

How Does SEO Work

Learn more about the process that marketers use to increase traffic from search engines. Do you want to learn how to increase traffic to your website? Are you ready to invest in...

November 29, 2021
Abishek GM

Tactics to rank better in Google Discover!

While you can’t target users or interests, you can increase your chances of ranking better in Google Discover. At SMX Next, John Shehata shared the tactics he uses to up...

November 18, 2021
Abishek GM

Calculate, Audit & Improve Bounce Rate For SEO Success

What is bounce rate, how is it calculated, and how can you audit and improve your bounce rate for better SEO performance? It’s impossible to identify how effectively a website...

November 15, 2021
Abishek GM

Google Spam Update Done Rolling Out!!

Google confirms an algorithm updated targeted at fighting spam has finished rolling out to search results. Google’s spam update has finished rolling out in search results worldwide, the company confirms...

November 9, 2021
Abishek GM

Will Keywords Matter For SEO in 2022?

As Google’s search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here’s why. For years, the SEO community has been obsessed with keyword...

October 27, 2021
Abishek GM

Drive Traffic To Your Targeted Landing Pages

How can you drive more traffic to targeted landing pages when searchers are directed to informational pages? There are some things you can do to help attract more traffic to...

October 21, 2021
Abishek GM

IndexNow is a Major Change to Search Engine Indexing

IndexNow is an evolutionary indexing protocol that can radically change the way content is indexed by all search engines. Microsoft announced IndexNow, a major evolution in how all search engines...

October 17, 2021
Abishek GM

From Excel spreadsheet to $5B IPO

NerdWallet: From Excel spreadsheet to $5B IPO In 2008, Tim Chen was working for a New York hedge fund when the financial crisis hit. Like thousands of Wall Streeters, he...

October 17, 2021
Abishek GM

Videocast #1 – We talk about the first CRM geared towards small business

All right, what’s up guys? So this is our second podcast and I have here Shira with V sita and they’re actually a new partner and we’ll actually...

October 11, 2021
Abishek GM

SEO Crawling Tool Warnings & Errors You Can Safely Ignore

SEO crawlers are indispensable tools but they need an SEO pro’s insight and experience to determine which warnings to heed or ignore. In many cases, what an SEO crawler marks as a...

September 30, 2021
Abishek GM

What It Takes To Get Bark’s Certificate Of Excellence 2021

Once again, our team at Networking Bizz has done it again! Our biggest concern last year was that our clients would terminate our services due to the pandemic. Although some...

September 13, 2021
Abishek GM

Choose the Best WordPress Theme for SEO

Learn why SEO-friendly WordPress themes are important for search rankings, see how to choose one, and discover the 5 best themes for SEO. Your WordPress theme encapsulates your brand’s aura...

September 3, 2021
Abishek GM

Interactive Content Impact an SEO Strategy?

Want to stand out in a sea of static content, boost your SEO, and grow your brand? Here’s why you should invest in interactive content. This post was sponsored by...

August 27, 2021
Abishek GM

Get Started With Keyword Research for SEO

Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here. Despite all the many changes to SEO practice over the years, keyword...

August 24, 2021
Abishek GM

Ways to Get Deindexed by Google

Why does Google remove some content from its index? These 20 practices can explain why Google chooses not to display some web pages. Why does Google remove content from its...

August 12, 2021
Abishek GM

Shopify Developers In Los Angeles

If you’re entering the world of eCommerce, you may have many questions in your head. Feelings like this are common and we are here to help you find answers to...

August 6, 2021
Abishek GM

Reasons Why Your Business Absolutely Needs SEO

This year, the need for SEO rose to an all-time high. As consumers shifted en masse to online, even the most traditional business realized that they need to accelerate the shift to...

July 30, 2021
Abishek GM

How to Support Your Go-To-Market Strategy with SEO.

For early-stage startups, developing a robust go-to-market strategy and getting product-market fit on point is key. Here’s how SEO can help. we’ll look at another key stage in the business...

July 26, 2021
Abishek GM

Google: How to Use Search Operators for SEO.

New Google Advanced SEO support page shows how to use search operators for identifying errors and making improvements. Google published an Advanced SEO Help page about using Google search operators...

July 19, 2021
Abishek GM

Long-Tail SEO Strategy: Why & How to Target High-Intent Keywords.

Learn the benefits of highly targeted search terms packed with intent. Here’s how to find long-tail keywords and use them to your advantage. Standalone broad keyword strategies belong to the...

July 8, 2021
Abishek GM

Things Google Analytics Can’t Tell You & How to Get the Missing Info.

Google Analytics was not intended to do everything. Here are 5 things GA can’t tell you and how to get the missing information. Google Analytics (GA) is a free tool offered...

June 7, 2021
Abishek GM

Google’s June 2021 Core Algorithm Update Rolling Out Now

Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. Google originally intended to pack more into...

May 31, 2021
Abishek GM

Aspiring & New SEO Professionals: Tips for Success.

First, I want to say that embarking on an SEO career is exciting. It’s a profession that is fast-paced and always evolving. While taking courses is a great idea to...

May 17, 2021
Abishek GM

Improve SEO With User Experience Factors.

Focus on User Experience to meet the needs of searchers. It improves organic search marketing performance, helping websites rank well on the SERPs. Google’s algorithm has consistently taken the user experience into...

May 11, 2021
Abishek GM

How Does a Page Built Dynamically in Real Time Impact SEO?

Dynamically generated pages, regardless of the platform, have been a challenge for SEO professionals for a couple of decades now. How do you get pages indexed that don’t exist until...

May 10, 2021
Abishek GM

Ways SEO User Intent Can Drive Higher Lead Quality.

Driving organic traffic to your site but not seeing enough conversions? Learn how user intent can help you drive more qualified leads. To drive conversions, you need to know what...

April 27, 2021
Abishek GM

6 Online Marketing Strategies for Small Businesses

Digital Marketing completely changed how companies fight for the audience’s attention in the last years. Investing in online marketing for small businesses is democratic and brings a lot of benefits....

April 26, 2021
Abishek GM

How to Write Content that Converts

Marketers leverage content for a number of reasons, from increasing website traffic to growing brand awareness and generating engagement. But one of the main reasons is, quite simply, to get...

April 22, 2021
Abishek GM

Why Is Internet Marketing for Local Businesses so Important?

An attractive storefront on a heavily-traveled street used to be the enough to build a loyal customer base. These days, people walking down the street are too busy looking at...

April 20, 2021
Abishek GM

Mobile Site Experience Matters Now More than Ever

Mobile website experience has mattered for quite some time now, but the importance of a strong mobile experience only continues to rise. What is mobile site experience, exactly? Your site...

April 18, 2021
Abishek GM

B2B Lead Generation – 6 Tips and Strategies for 2021

A lead is not just a random potential client. It’s the one that is only a step away from you. All you need is to grab their attention, provide value...

April 15, 2021
Abishek GM

2021 B2B Digital Marketing Strategies That Will Grow Your Business

The digital era has revolutionized how B2B digital marketing and communication work. Today, every corporate must adopt a fluid approach and work on digital marketing strategies that will exceed customers’...

April 13, 2021
Abishek GM

4 Ways You Can Use Landing Pages as Your Digital Storefront

Most people don’t go out shopping just to shop. They typically have a product in mind with the intent to buy. So when faced with an empty store with no...

April 11, 2021
Abishek GM

How to Use Facebook Reactions in your Digital Marketing Campaigns

Just as the “like” button features into Facebook’s algorithm, reactions are also vital to social media campaigns. Facebook measures all reactions equally when evaluating posts. What this means for marketers...

April 8, 2021
Abishek GM

4 tips to help you succeed with Instagram SEO

Instagram SEO is the process of optimizing your content in order to rank your profile higher in the Instagram search results. And though it may not have the same appeal...

April 7, 2021
Abishek GM

The SEO Blueprint That Every Business Should Use

Every week this year I’ve been talking 1-on-1 with business owners, marketing managers, and marketing consultants about their SEO strategy. My key takeaway? There is still a lot of confusion...

April 4, 2021
Abishek GM

The 4-Part Framework for Digital Marketing Success

Did you know there are 4 parts, or pieces, that every successful digital marketing campaign must have? If you’re missing or deficient in any of these 4 areas, then your...

April 2, 2021
Abishek GM

2 Questions to Find Your Best Sources of Website Traffic

With digital marketing, there is certainly no shortage of hype about all the different tactics to drive traffic to your website. There’s SEO, Google Ads, Facebook Ads, LinkedIn, YouTube, email...

March 30, 2021
Abishek GM

3 Key Factors to Be Successful With SEO

I have a distinct memory in high school when one of my friends held up a wrapper that had the company’s website printed on it and we all thought it...

March 29, 2021
Abishek GM

3 Reasons Why Your Website Is Not Converting Traffic Into Sales.

In business, every position has a defined role. Salespeople sell. Customer service ensures customers are happy. The product development team improves the product. And the list goes on and on…...

March 25, 2021
Abishek GM

7 Benefits of Social Media Marketing

It is undeniable that social media is a must-have marketing strategy across all businesses and industries. This is not surprising as 73% of marketers believe that their efforts through social...

March 23, 2021
Abishek GM

7 Simple Ways to Increase Social Media Engagement

1. Take a good, long look at your posts. People are busy, and they check their social accounts on the go. For now, Twitter’s character limit forces marketers to be...

March 21, 2021
Abishek GM

Five Ways to Innovate Your Ecommerce Sales Funnel

As more and more small businesses are going through digital transformation, there’s an emerging demand for new ways to attract and engage customers. As online shopping is becoming a norm,...

March 19, 2021
Abishek GM

3 Simple Ways to Boost E-Commerce Sales.

Your website may look great… but it may also be hurting your sales. Why? Because it wasn’t build with your audience in mind. Here were three fixes: 1. Website speed....

March 16, 2021
Abishek GM

Pricing Objectives: What They Are and Why You Need One

Pricing objectives are an essential component to consider when pinning down an ideal price point. What you charge for a product or service can’t be chosen indiscriminately. Having no idea...

March 14, 2021
Abishek GM

How to Start a Side Hustle: Take the First Step

The answer is so simple that it’ll sound stupid: You make the decision to begin. Everything stems from a commitment to take the first steps. You can make excuses all...

March 10, 2021
Abishek GM

How Blockchain Will Dominate the Digital Advertising Industry in 2021?

Every day we read data breach scandals by ad tech vendors. We are getting tracked every day with hidden cookies, and permissions we give unconsciously. According to Juniper research, advertising...

March 7, 2021
Abishek GM

How to use Quizzes for your Marketing Strategy?

Although quizzes may look silly, they’re actually an amazing marketing tool. A quiz is much more engaging compared to most content types, and it can generate leads faster. Just think...

March 5, 2021
Abishek GM

What Is Search Intent?

Search intent, also known as audience or user intent, is defined as the purpose of a user’s search. With Google Hummingbird, Google RankBrain, and BERT algorithm adjustments, the search engine...

March 2, 2021
Abishek GM

3 YouTube Mistakes You Must Avoid in 2021

The year 2020 was when the world truly ‘discovered’ YouTube. People had ‘time on their hands,’ which led to a sharp upswing of new YouTube creators. From a spike in...

March 1, 2021
Abishek GM

The 3-Step Formula for Successful Facebook Video Ads

1. Stop the scroll This goal is clear. Facebook autoplaying the audio as well as the video when a user opens their news feed provides a huge opportunity, but it’s...

February 26, 2021
Abishek GM

7 Common B2B Ecommerce Challenges

In 2019, only 13% of all B2B sales were generated digitally. By 2023, when U.S. B2B online sales are projected to reach $1.8 trillion. And with COVID-19 still impacting the...

February 23, 2021
Abishek GM

Why Is Digital Marketing so Important for Small Businesses?

That first goal when opening a small business is basically the same for everyone – creating a brand that will lead that first wave of consumers straight to your homepage...

February 22, 2021
Abishek GM

5 Most Effective Instagram Metrics To Track In 2021

One of the best ways by which you can grow your Instagram account and create a following that converts is to understand and take advantage of Instagram analytics. Of all...

February 21, 2021
Abishek GM

How To Create An Effective LinkedIn Marketing Strategy in 2021

As one of the most important B2B social media platforms, LinkedIn can help you attract more eyes on your business. At the moment, it is one of the most popular...

February 17, 2021
Abishek GM

How to Effectively Use Google Tag Manager for Ecommerce

Google Tag Manager (GTM) is the perfect way to add and update your tracking tags without ever having to edit code. While most of us use it every day for...

February 15, 2021
Abishek GM

Instagram Outreach Tip: How Brands Can Use Instagram Direct

It seems like every day I read about a new brand creating an influencer network. Whether they’re taking an opt-in approach or inviting advocates to participate based on their own...

February 12, 2021
Abishek GM

10 Ways To Integrate Agency Agile Methods In A Digital Agency

There are many agile methods and practices available. I realised this back in 2010 after struggling to get the expected benefits from Scrum and doing some deeper research. This led...

February 10, 2021
Abishek GM

The Future of Ecommerce: 8 Trends to Watch Out for in 2021

Due to an expected increase and the advent of 2020’s effect on commerce, the eCommerce industry is proliferating. Every day, more retailers are making the move to online selling, while...

February 7, 2021
Abishek GM

Paid Social Marketing: Pro Tips for Small Businesses

There are two kinds of social marketing: organic and paid. With audience demographics and interests becoming more diverse than ever, paid social marketing is an efficient way to target customers...

February 4, 2021
Abishek GM

Selling Online? Here Are 4 Things You Need to Know About SEO.

These days, startups live and die by the clicks they get. If your website isn’t optimized for search, customers won’t find you, much less buy from you. But SEO, much...

February 3, 2021
Abishek GM

The Most Common Web Accessibility Issues to Avoid

Since the Americans with Disabilities Act (ADA) came into effect in 1990, it has required that places of public accommodation meet certain standards of accessibility for people with disabilities. The...

February 1, 2021
Abishek GM

Web Accessibility Laws in the United States

What’s required to meet accessibility standards in the United States? Here’s everything you need to know to avoid accessibility violations. What Are Web Accessibility Laws? Title III of the Americans...

January 28, 2021
Abishek GM

Google Ads Benchmark Report Q4 2020

Report Highlights Google paid search CPC increased for the first quarter of 2020 in Q4, rising 4% year over year after a 1% decline in Q3. The quick reversal in...

January 28, 2021
Abishek GM

LSI Keywords: What are They and Do They Matter?

People say that LSI keywords have the power to boost Google rankings. Is this true, or is it yet another SEO myth? Read almost any article about LSI keywords, and...

January 26, 2021
Abishek GM

What to expect from SEO in 2021?

From the humble beginnings of the Internet and online advertising, we’ve reached an era where the Internet is an essential communication tool, and online advertising is valued at more than...

January 24, 2021
Abishek GM

How Startups Can Leverage Social Commerce

Be it a D2C eCommerce brand or home-based startup, social media makes high-impact marketing campaigns possible on a shoestring budget. Social commerce is the implementation of social media to increase...

January 22, 2021
Abishek GM

How to Use Content to Generate a Steady Flow of Leads

If you are tired of hearing you must produce content to compete in the world of marketing today, Below are the complete system for turning content into leads. Here’s the...

January 19, 2021
Abishek GM

7 Common Mistakes Businesses Make With Facebook Advertising

Facebook advertising, when done correctly, can be a major asset to your marketing efforts. Facebook offers businesses a wide variety of advertising options to choose from, and with a network...

January 17, 2021
Abishek GM

The State of Video Marketing in 2021

It’s well established that video has been one of the breakout trends in the marketing world for the past decade. But how is that assertion standing up to the twists...

January 14, 2021
Abishek GM

7 Ways Machine Learning Can Enhance Marketing

Exploiting the immense potential of artificial intelligence to excel in business is no longer a far-fetched pipe dream. Many companies have already discovered this, and as technology advances at a...

January 12, 2021
Abishek GM

5 Ways to Develop a Better Customer Experience with Content Intelligence

1. Deliver actionable insights based on customer data. To develop more effective content strategies that help you better engage with your customers, you need to have better insights. Utilizing artificial...

January 10, 2021
Abishek GM

7 Ways to Use a Growth Hacking Marketing Approach to Skyrocket Results

1. Not Being Afraid of Big, Bold Changes, Risks or Failure If you want big results, you need to be willing to take big risks. I’m not saying your marketing...

January 7, 2021
Abishek GM

8 Ways Local Businesses Can Get Started with Link Building

Link building has been, and remains to be, an important factor for local search traffic, and it’s not nearly as intimidating to get done as it may seem. Consider getting...

January 5, 2021
Abishek GM

Simple Ways to Get More From the Content You’ve Already Written

Content marketing plays a critical role in pretty much every business in every industry even more so today. If you’ve been in business for a while, you probably have a...

January 3, 2021
Abishek GM

7 Small Business Trends that Arrived Just in Time for 2021

1) Paying attention becomes a survival mechanism In 2021, as in most years, businesses will thrive and survive due to many factors, but next year those who best discover the...

December 22, 2020
Abishek GM

Why Digital Marketing Disappoints a Lot of Small Businesses?

It’s not uncommon to see Small Businesses & SMEs complaining that digital marketing doesn’t work. And when you look closely they are doing the least valuable work against their very...

December 20, 2020
Abishek GM

Removing Gatekeepers From Your Marketing

Every marketer has run into one of these roadblocks before: They wanted to create an ads audience off of recently closed lost deals, but didn’t have access to the customer...

December 17, 2020
Abishek GM

3 Kinds of Social Media Marketing You Shouldn’t Ignore

Social media marketing is about much more than likes and shares. Today’s social media landscape extends well beyond posting a thought or meme and hoping it takes off with your...

December 15, 2020
Abishek GM

3 Important Marketing Strategies You Shouldn’t Ignore in 2021

2021 is going to be a year where more people will use the internet for their day-to-day needs. This isn’t just because of advancing technology, but mainly because of the...

December 13, 2020
Abishek GM

8 Proven Ways to Drive Traffic to Your Online Store

In 2020, online sales are soaring across the board. Because of that, new eCommerce companies are popping up all of the time. But how do you stay on top of...

December 10, 2020
Abishek GM

Top Digital Marketing Trends for 2021

1. No-Click Searches also Known as Featured Snippet Generally, when you have a question, you type your question into Google, hit enter, and click on the article that best answers...

December 8, 2020
Abishek GM

Building Positive Customer Relationships

Since customer relations considers all of your customer interactions, there are a lot of factors that can influence a customer relationship. When building positive customer relations, organizations need to take...

December 8, 2020
Abishek GM

Meet Lui De Luna | Digital Marketer & Entrepreneur

Our CEO has been featured on another article brought to you by Voyager LA, Check out some insights into Networking Bizz Digital and what Lui thinks about Risk-taking. Its a...

December 7, 2020
Abishek GM

How To Create Effective Calls-To-Action

How often do you start out reading an article on a website or blog, only to find yourself inadvertently signing up for a webinar or viewing a product demonstration? Like...

December 4, 2020
Abishek GM

5 Tips for Harnessing Social Media to Scale Your Online Business

Social media has become a quintessential element in today’s marketing mix. Approximately 3.5 billion people were active on the multitude of platforms in 2020 alone. Moreover, 54 per cent of...

December 2, 2020
Abishek GM

6 Tips for Acquiring More Google Reviews

In the past, local businesses could largely rely on foot traffic and word of mouth to grow their brand. Nowadays, however, most customers begin their search for businesses online —...

December 1, 2020
Abishek GM

How To Prepare Your Business For An Unbreakable 2021

Let’s all agree on one thing that grew significantly in 2020… It’s online sales. If you haven’t noticed already, online shopping has gone up drastically since the global pandemic. Do...

November 29, 2020
Abishek GM

The Best Business Blogs Every Entrepreneur Should Be Reading

On the internet, an endless source of industry insights, news and tips are at your fingertips – but how do you know which are worth reading? Here are the top...

November 27, 2020
Abishek GM

How Important Are Backlinks for SEO?

The main determining factor is if the links are seen as natural vs. paid or a deliberate attempt at trying to get backlinks. Natural links include: Companies that link to...

November 24, 2020
Abishek GM

3 Google Ads Strategies to Drive More Sales this Holiday Season

With the end of this strange and challenging year fast approaching, it’s vital to bring your brand online to capture holiday demand. So what’s the best way to take advantage...

November 23, 2020
Abishek GM

6 Highly Profitable Marketing Strategies for Small Businesses

Most small businesses, especially the new businesses, are working with a limited marketing budget. And they have to maximize this marketing budget while still competing with larger companies for their...

November 19, 2020
Abishek GM

8 Ways to Boost Holiday eCommerce Revenues

The holiday season is a time when shoppers are in a happy mood, looking for gifts for their loved ones and shopping around for great deals and products. People browsing...

November 18, 2020
Abishek GM

6 YouTube Tips To Improve Search Results

Back in 2006, Google bought a little website by the name of YouTube for the bargain price of $1.65 billion. Since then, YouTube has become, in effect, the internet’s second...

November 15, 2020
Abishek GM

7 Financial Planning Tips for Small Business Owners

The life of a business owner is a long and crowded road. Required activities, such as developing customer relationships, handling employee issues and managing cash flow, are time-consuming tasks, but...

November 13, 2020
Abishek GM

6 Ways to Strengthen Your Video Marketing Strategy

Video marketing is the leading form of marketing today, and it’s like if you’re not making videos, you’d be left in the dust. Brands are catching up and are now...

November 10, 2020
Abishek GM

What You Can Do to Improve Your Customer Support

Implementing a strong customer support system isn’t difficult, though. By empowering customers to solve their own problems and setting up organized ways of managing more complex requests, you can ensure...

November 8, 2020
Abishek GM

8 Best Marketing Strategies for Small Businesses

Whether you have just started a small consulting business, run a local consignment shop, or opened a café, you are constantly looking for ways to attract business without breaking the...

November 5, 2020
Abishek GM

5 Social Media Mistakes that Marketers Must Avoid

Mistakes happen, unfortunately. That is a nearly unavoidable part of life. However, there are steps we can take to avoid making certain mistakes… especially in social media marketing. It offers...

November 3, 2020
Abishek GM

5 Benefits of Influencer Marketing For Your Small Business

Influencer marketing is perhaps more effective now than ever. It’s great for using social media to engage with your audience and tap into valued third-party credibility. And even though you...

November 2, 2020
Abishek GM

Link Building for SEO: Strategies Work in 2020

What is Link Building? Link building is a key part of any successful SEO strategy that involves getting other websites to link to yours. A simple hyperlink from one site...

October 30, 2020
Abishek GM

6 ways to boost your local SEO strategy

How to boost your local SEO strategy and improve your local search ranking. There are plenty of aspects to this, so let’s focus on the most critical ones: 1. Claim...

October 27, 2020
Abishek GM

Tips for Creating Amazing Facebook Landing Pages

What Is a Facebook Landing Page? A Facebook landing page is a dedicated page designed to convert visitors from a specific pay-per-click Facebook ad. These landing pages are different from...

October 26, 2020
Abishek GM

5 Ways To Promote Your Business for Free

Every business owner wants to put their products or services in front of their potential customers. However, most of the traditional ways cost money and not everyone can buy TV...

October 23, 2020
Abishek GM

How To Improve Your eCommerce SEO Strategy

Improve your organic search rankings and increase website traffic, brand awareness and conversion with these eCommerce S.E.O strategies: 1. Reduce Load Time Fast load times aren’t just essential for a...

October 21, 2020
Abishek GM

5 Essential Marketing Concepts You Should Know

In marketing, businesses will design strategies that satisfy customers’ needs, increase sales, maximize profit and beat their competition. That is a nice truth and statement, but many might ask, “what...

October 19, 2020
Abishek GM

6 Places To Advertise That Aren’t Google or Facebook

You want to increase the amount of traffic coming to your site, solidifying your place in your industry and generating brand awareness. You might also want to boost leads, sales,...

October 15, 2020
Abishek GM

Facebook Marketing For Tips Every Small Business

Facebook Marketing has completely revolutionized the way small businesses are able to advertise their goods and services. This game-changing platform allows you to reach hundreds of thousands – potentially even...

October 14, 2020
Abishek GM

Steps to B2B Social Media Marketing Success

Social media has always been seen as the playground for B2C companies. While it’s true that many of the top brands leveraging social media operate in the B2C segment, it...

October 12, 2020
Abishek GM

5 Key Benefits of SEO for Small Businesses

SEO helps small business owners create fast, robust, and user-friendly websites that rank higher in search engines, which in turn helps bring more qualified potential customers to their sites and...

October 9, 2020
Abishek GM

How to Train Your SEO Team: A Step-By-Step Guide

Learn how to start an effective and easy-to-expand SEO training program for onboarding new team members and improving the skills of your existing team. If you’re a solo SEO professional,...

October 6, 2020
Abishek GM

The Ultimate SEO Checklist for Your Ecommerce Store

Got an online shop and want more traffic? If so, you need to get good at SEO—and we’re here to help with this SEO checklist. SEO can scare a lot...

October 5, 2020
Abishek GM

5 Steps for Running the Perfect Microinfluencer Campaign

It doesn’t matter how great your product is if no one knows about it. That’s why every business owner needs to adapt a marketing strategy early on. However, if you’re...

October 1, 2020
Abishek GM

Mobile Advertising and Marketing

Everyone and their grandmother now proudly flaunt a mobile phone, so it comes as no surprise that mobile advertising is one of the most effective methods of reaching your target...

September 29, 2020
Abishek GM

What is Customer Experience And Why You Need to Prioritize It

Customer experience is the reputation you have with your customers. It can be great, okay, or downright bad—and each experience will impact your business in some way. Great customer experiences...

September 28, 2020
Abishek GM

Steps for an effective Instagram strategy in 2020

More and more brands are incorporating Instagram strategies into their marketing plans, and it leads to business growth! Videos, gifts, and photos are driving high engagement rates. While visuals are...

September 23, 2020
Abishek GM

The Significance of SEO in Web Design

People go online to search for different types of information and this means that your company needs a strong online presence. Many users need to carry out searches before they...

September 20, 2020
Abishek GM

Facebook to Impose Limits on Number of Ads

Facebook has announced a new initiative around the number of ads that can be shown by Pages based on their spend size. This new enforcement on ad limits will begin...

September 18, 2020
Abishek GM

This Is What Bark.com Said About Us…

If you haven’t considered working with an agency for your company yet… Here’s what you should know… Instead of hiring someone in-house and training them for weeks… You could rely...

September 16, 2020
Abishek GM

5 Reasons Your Ecommerce Store Needs a Mobile App Today

Ecommerce websites and mobile commerce, or m-commerce, options aren’t an either/or situation. Both play different roles in the customer journey and cater to different audiences. What is essential is that...

September 13, 2020
Abishek GM

6 Reasons Why You Need a Digital Strategy

One of the biggest game-changers of the past decade has been how people are consuming content. Advertising has adapted to that change by getting their products in front of people...

September 11, 2020
Abishek GM

Advanced Tactics for SEO Title Tag Optimization

Title tags are the clickable headline that shows up on the SERP. Dictated by an HTML element that reflects the title of a web page, these tags are designed to...

September 9, 2020
Abishek GM

Why Building a Personal Brand Is More Important Than Ever

A personal brand allows you to build more trust between your business and colleagues and clients alike. It also boosts your reputation and motivates others to want to do business...

September 6, 2020
Abishek GM

5 Future Ecommerce Trends of 2020

Is your business joining the ecommerce revolution? If not, you could be missing out on the projected $4.8 trillion in retail ecommerce sales projected worldwide for 2021. Companies embracing ecommerce...

September 3, 2020
Abishek GM

How to Find Hashtags for Social Media

Hashtags play an important role in social media marketing. Used at the right time and in the right context a hashtag has the power to multiply the visibility of your...

September 2, 2020
Abishek GM

Top 20 High Converting Shopify Stores In 2020

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September 1, 2020
Abishek GM

Effective Digital Marketing Strategies For Restaurants

They say the restaurant business is one of the most difficult industries to break into, let alone thrive in. Small business owners already face an uphill battle, as nearly 50...

August 31, 2020
Abishek GM

10 Ways to Finance Your Ecommerce Business

It has always been a challenge for small businesses to get financing. Circumstances worsened when banks tightened their lending criteria five years ago. Most banks lend only to businesses with...

August 28, 2020
Abishek GM

6 Tips to Keep Your eCommerce Business Growth During the Coronavirus Era

The coronavirus pandemic has forced people to stay at home and practice social distancing. People have also started avoiding physical stores and choosing eCommerce to mitigate the risks of catching...

August 26, 2020
Abishek GM

9 Google Analytics Tips to Improve Your Marketing

Do you use Google Analytics? Are you leveraging the many apps that work with Google Analytics? Integrating data from third-party tools, plugins and platforms with Google Analytics helps you gain...

August 23, 2020
Abishek GM

E-commerce Tips to Boost Your Sales

We have prepared some of the best tips and tricks on what you can do to improve your eCommerce conversion rates. These should be used when you really have to...

August 20, 2020
Abishek GM

Chrome for Android will now label ‘fast pages’

Chrome for Android will now label ‘fast pages’ and may eventually rank them higher in search. It’s part of Google’s bigger push to improve user experience in ChromeChrome for Android...

August 19, 2020
Abishek GM

5 Tips to Help You Run a Successful eCommerce Business

Creating an online store is easier today than ever before. With eCommerce platforms like WooCommerce and Shopify, you can build a website in no time and start selling. But running...

August 16, 2020
Abishek GM

6 Customer Service Tips for Small Businesses

1. Develop a rapport with all of your customers When you’re running a small business, it’s easy for your team to get to know its customers. Your customer demand is...

August 14, 2020
Abishek GM

Networking Bizz Has Done It Again

2020 has been a tough year so far (for obvious reasons)…and we’re only halfway through. It has affected a lot of business owners – especially with some of our clients...

August 12, 2020
Abishek GM

12 Tips for Using YouTube for Your Small Business

When someone mentions social media as a business tool, most people think of Facebook and Twitter. Because it’s a video platform, YouTube may not initially seem like a suitable platform...

August 10, 2020
Abishek GM

6 Ways to Engage Your Organic Search Traffic on Social Media

When trying to grow a business online, organic search traffic can seem like one of the slowest games of all time – it can feel like it takes forever for...

August 7, 2020
Abishek GM

Low-Budget Marketing Ideas For Small Businesses

Don’t have many bucks to spend on your biz? No worries – there are plenty of marketing tactics you can make use of that won’t blow your small marketing budget....

August 5, 2020
Abishek GM

Email Marketing Tips and Tricks to Boost Lead Generation

There are many email marketing tips and tricks that have been going around in the industry. Each of them works differently for every organization. As a marketer, you have to...

August 3, 2020
Abishek GM

10 of the Best Digital Marketing Strategies for Startups

Marketing has changed at a rapid pace. Some marketers even believe that marketing has changed more in the past two years than in the previous 50 years. Most startups these...

July 31, 2020
Abishek GM

Top 8 Ecommerce Trends For 2020 You Can Implement Now

Business is a dog eat dog world, and not keeping ahead of the curve can spell disaster. When it comes to staying ahead of said curve, there is one pie...

July 29, 2020
Abishek GM

6 Marketing Automation Tips for Small Business

Small businesses are utilizing marketing automation platforms to help grow their business more than ever before. When it comes to capturing leads and nurturing them into sales-ready prospects, marketing automation...

July 26, 2020
Abishek GM

7 Facebook Marketing Trends Every Small Business Should Know in 2020

Facebook marketing has both grown and morphed into different forms over the years, but it has remained powerful. Small businesses can take advantage of the same audience that big companies...

July 23, 2020
Abishek GM

Tips for a Small Business Website That Works

The purpose of a business website is to provide your potential clients or customers who use the Internet to access your business and make doing business with you, rather than...

July 22, 2020
Abishek GM

Top 10 B2B Marketing Strategies

We were curious about what business professionals thought about marketing. We took a look at recent survey results and reports that compiled data on the topic, and created a list...

July 20, 2020
Abishek GM

Keyword Research: The Complete Guide to Find the Best Keywords

How to do keyword research? There are many ways to do it, either manually or using a keyword research tool like Keyword Tool. But whichever way you choose, there are...

July 17, 2020
Abishek GM

7 Trends in Digital Marketing in 2020

It doesn’t matter what your industry is, or what products and services you offer – digital marketing trends cannot be ignored. Not so long ago, companies needed little more than...

July 15, 2020
Abishek GM

How to Choose the Right SEO Company for Your Business

Selecting a full-service S.E.O agency is no easy task — choosing a good S.E.O company is even harder. It’s tough to find a company you trust with something as valuable...

July 13, 2020
Abishek GM

7 Ecommerce Trends That You Need to Know in 2020

Ecommerce has revolutionized retail. It has evolved to meet the changing needs of people, and to make online shopping easier for the modern day customer. When it started, eCommerce was...

July 9, 2020
Abishek GM

4 Tips To Effectively Increase Your Facebook Reach

Facebook may not be the latest social media network around, but it is certainly still one of the most useful platforms chosen by marketers. Today, there are about 65 million...

July 8, 2020
Abishek GM

Pinterest Marketing Tactics For Growth in 2020

Pinterest marketing is a growing sector as B2C brands are planning to spend more on the platform in 2020. Pinterest has more than 291 million monthly active users and though...

July 6, 2020
Abishek GM

5 Ways B2B Companies Generate Leads Through Organic Search

Businesses are constantly looking for ways to attract more visitors to their websites through organic search, where they can convert and become sales leads. While more web traffic is generally...

July 3, 2020
Abishek GM

Actionable Facebook Ad Tips

Unless you’ve sworn off using technology for your business, you’ve heard of—or tried—Facebook advertising. According to this study, over 20% of all Facebook business pages are using paid ads to...

July 1, 2020
Abishek GM

5 Ways to Convert Organic Traffic Into Qualified Leads

Brand awareness is golden, but only if you can translate it into an actual business. All your keyword research, site optimization, and link building efforts are a waste if they...

June 29, 2020
Abishek GM

5 Keys to Building a Successful B2B Website

Usability, design, relevant content, a defined buyer persona, business cases: these are a few of the factors that will help your B2B website achieve tangible results. The global e-commerce industry...

June 26, 2020
Abishek GM

7 Digital Marketing Tips for Small Businesses in 2020

Small businesses are looking for the right opportunities to stay afloat due to the COVID-19 pandemic. With the current lack of physical options and more reliance on the digital landscape,...

June 24, 2020
Abishek GM

Networking Bizz: Making A Mark In Digital Advertising

With a change in the world of marketing, traditional marketing method has been outdated. Digital marketing has now taken center stage and is reaching audiences on a larger scale. In...

June 22, 2020
Abishek GM

What is Social Media Marketing?

SMM means marketing on social networks, or the promotion of goods and services through digital media. Learn how to run a promotional campaign and increase traffic to your website. Basic...

June 19, 2020
Abishek GM

The Ultimate Website Marketing Strategy to Increase Conversions [Step-by-Step Guide]

Every small business needs a strong website marketing strategy. The Internet has drastically changed the way that most businesses build and promote their brands as more and more consumers are...

June 17, 2020
Abishek GM

Top Tips to Improve Your Website SEO

Search engine optimization – better known as SEO – is the practice of boosting the quantity and quality of website traffic. Website SEO uses organic search results to increase brand...

June 15, 2020
Abishek GM

How to Use Google My Business to Boost Your Content & SEO?

Knowing how to use Google My Business is standard for every digital marketer, right? Actually… no. While there are plenty of lengthy-but-vague help docs out there, finding answers to specific...

June 9, 2020
Abishek GM

How to Take Your Digital Marketing Agency to the next level?

Are you looking to take your marketing agency to the next level? There will come a time where you are ready to take the business forward to compete at a...

June 8, 2020
Abishek GM

5 Mistakes You Might Be Making in Social Media Marketing

Social media is one of the best ways to market your business, no matter what industry you belong to. This is because platforms like Facebook and Instagram have millions (or...

June 4, 2020
Abishek GM

Is Directory Submission Good for SEO in 2020?

“Can you still use directory submissions for SEO?” This question crops up repeatedly on forums and it’s unsurprising as once upon a time directories were the staple of SEO, indeed...

June 3, 2020
Abishek GM

LinkedIn Adds Engagement Remarketing for Video and Lead Ads

LinkedIn has announced much-anticipated targeting for its ads: engagement retargeting options. This new functionality allows advertisers to create retargeting audiences of users who have Video Ads or interacted with Lead...

June 2, 2020
Abishek GM

Content Marketing During COVID-19: 6 Reasons to Keep Creating Content

The COVID-19 pandemic has put much of the world on pause. However, as a brand, the COVID-19 pandemic shouldn’t bring every marketing effort in your company to a halt. Staying...

April 20, 2020
Abishek GM

HTTP or HTTPS? Why You Need a Secure Site.

In 2018, Google started showing this to Chrome users if they clicked on a non-HTTPS website. I’m just going to put that down right here. Quietly. In case there’s an...

April 16, 2020
Abishek GM

How to Conduct a Complete Google Ads Audit

Is your Google Ads account as effective as it could be? Unless you’ve audited your account, you can’t know for sure. What Is a Google Ads Account Audit? A Google...

April 14, 2020
Abishek GM

When, Why & How to Use the Noarchive Tag

Meta robots tags are nothing new. In fact, there are many instances where you may want to use some meta robots tags such as the noarchive tag. On larger websites,...

April 5, 2020
Abishek GM

How to Get Perfect Quality Scores

Quality score is like a report card for your keywords: 9’s and 10’s are A’s. 7’s and 8’s are B’s. 5’s and 6’s are C’s. Everything else is an F....

April 1, 2020
Abishek GM

The Launch of NEW Online Stores During The Coronavirus Outbreak

The internet has taken over and established quite the hold over many businesses thriving or otherwise. The platform to build, manage, and propagate is what the worldwide web does. The...

March 31, 2020
Abishek GM

Ways to Use Social Media to Inform Your Keyword Research

For many beginners (and, heck, some mid-level and even advanced SEOs), the line between search engine optimization and social media can sometimes blur. Does your social media support or even...

March 30, 2020
Abishek GM

How step by step keyword research led to an SEO goldmine

This article gives a step by step breakdown of how they uncovered a huge SEO opportunity. KEYWORD RESEARCH The first step in any SEO journey is keyword research. Put yourself...

March 29, 2020
Abishek GM

The power of good Local SEO

Chicago, 2004. The food delivery service, Grubhub, launched. By 2007 they were established and had raised $1.1 million. The next challenge was to expand to New York. A big part...

March 26, 2020
Abishek GM

When (& When Not) to Use Synonyms for SEO

If you are working in SEO or just learning, at one time or another you have probably heard about synonyms by: Someone telling you that you need to add synonyms...

March 23, 2020
Abishek GM

Step Process for Understanding Site Performance & Automating Speed Testing

It’s no secret that site speed is important for SEO. Not only is it used as a ranking factor by Google, but it’s also imperative for providing a good experience...

March 22, 2020
Abishek GM

Powerful Tips to Leverage SEO & PPC for Mutual Benefit

Paid and organic search both rely on search engine results pages to attract clicks and traffic to our websites. Often we target the same audiences with both channels and within...

March 19, 2020
Abishek GM

Coronavirus Is Impacting Ecommerce

You’ve probably already heard that eCommerce will grow significantly due to the COVID-19 Coronavirus. You’ll probably also agree that this is a rather general statement and one that needs some...

March 18, 2020
Abishek GM

Build a Beautiful, User-Friendly Website on a Budget In California

“Why should I hire a web firm instead of building my own website for free?” This is a perfectly legitimate question and one that we commonly have to answer when...

March 17, 2020
Abishek GM

What Is a Competition Analysis & Who Do SEOs Need Them?

In SEO, a competitor analysis is one of the most important steps you must take before setting your SEO strategy. This analysis looks deeper into your competition’s links, keywords, content,...

March 17, 2020
Abishek GM

The Impact Of Coronavirus On Digital Marketing

The Coronavirus continues to dominate headlines in Asia since January 2020. I decided to analyze the effects of the virus on digital marketing — particularly on neighboring markets such as...

March 15, 2020
Abishek GM

Google My Business Optimization Considered the Most Valuable Local Marketing Service

Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020. According to BrightLocal’s annual local search industry survey, on-site optimization is now the...

March 12, 2020
Abishek GM

Essential Optimizations to Modernize Your Website

Whether it’s design preferences or optimization best practices, the web moves fast. A state-of-the-art website launched in 2014 according to the highest standards of the era might be completely outdated...

March 10, 2020
Abishek GM

How Digital Marketing Can Help Non-Profit Organizations Meet Their Goals.

Whenever you read the news, you will come across reports about the economy – how the stock market is performing and data on jobs, unemployment, and currency exchange. You will...

March 9, 2020
Abishek GM

Things Do After Launching Your Ecommerce Website

You finally did it. After many sleepless nights, you’ve finally launched your website. It was a long and arduous journey, but it’s finally over! Except it isn’t. Not even close....

March 8, 2020
Abishek GM

Future Of Ecommerce Trends!!

With every aspect of our lives getting computerized the future of eCommerce is very bright. It has grown tremendously, progressed from desktop users to laptop users and now mobile users....

March 6, 2020
Abishek GM

Improve E-Commerce Consumer Experience

How brands can improve their e-commerce experience in 2020 by using marketing tools such as user-generated content to personalize their consumer experience in an effort to support their e-commerce experience...

March 3, 2020
Abishek GM

The Customer Journey: What It Is & Why It Matters for SEO

“The Customer Journey” is a phrase you’ll hear often in marketing. It is used to describe how a consumer becomes aware of your brand and interacts with it during the...

March 2, 2020
Abishek GM

Choosing the Right Web Design Platform for You

If you’re a beginner at web design, the number of popular web design tools and software can be a bit daunting. If you just need a quick and easy website,...

March 1, 2020
Abishek GM

Create a Mobile-First Website!

If you keep updated on the latest in SEO, you may be aware of Google’s mobile-first initiatives. Dubbed “mobilegeddon” when it first became known in 2015, transitioning client sites to...

February 27, 2020
Abishek GM

Difference Between an SEO Bug & a Feature Request

“That’s not a bug, it’s a feature request.” If you work in an enterprise SEO environment, you have probably heard this phrase. If you haven’t heard the phrase, then there...

February 25, 2020
Abishek GM

Ways to Make Your Smart Bidding Smarter

How and how often do you optimize bids? The ideal frequency depends on: Campaign goals. The amount of data available to your ads and keywords. Competitive landscape. Still, it is...

February 24, 2020
Abishek GM

Tactics to Get More Customer Reviews for Your Local Business

While digital marketing is always evolving, one thing remains constant: The importance of word of mouth. In the old days, word of mouth was quite literally done by the exchange...

February 23, 2020
Abishek GM

SEO & JavaScript: The Good, the Bad & the Uncertainty

JavaScript and SEO have long been a debated topic among developers and SEO experts. Search engines have made, and continue to make, significant improvements in indexing JavaScript websites. That said,...

February 20, 2020
Abishek GM

Emerging Social Media Channels & Trends

Social media trends are like friends; they come and go. However, the best friends and trends end up sticking around and evolving into permanent parts of our lives with qualities...

February 19, 2020
Abishek GM

Top PPC Tactics Must-Try!!

If you want your PPC campaigns to remain effective in 2020, you have no choice but to evolve. In some cases, that evolution will mean thinking about things very differently...

February 18, 2020
Abishek GM

Essential Google Analytics Reports for PPC Marketers

It’s easy to have a love/hate relationship with Google Analytics reports. On one hand, it presents every single of piece of information needed at one’s fingertips. On the other hand,...

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