A brief on digital marketingIn a world where over a 7.5 billion people use social media on a regular basis, every working professional, rather every individual is expected to be familiar with at least the core tenets of Digital Marketing.How has digital marketing affected the companies?
- Digital Marketing is the promotion of products over the internet or any other form of electronic media.
- Digital Marketing is also defined as utilization of digital channels or technology to promote or market products, services and ideas to the targeted consumers and businesses.
- As per today’s scenario, people are consuming digital content on a daily basis, which has almost taken over the traditional marketing platforms.
- Unlike the traditional marketing, the digital marketing is much more affordable.